Prof. Ursula Bertram
Prof. Ursula Bertram

Press Release


How do innovations develop and what is the role of “art” in this process?

Interdisciplinary Symposium “Art Promotes Economy” Dedicated to Innovation Research

Dortmund. On November 21st 22nd 2010 the [ID]factory, Center for Art Transfer at TU Dortmund, organizes an interdisciplinary symposium on the subject of “Art Promotes Economy” in the DASA Dortmund . The focus of the congress is on the discussion regarding the transfer of artistic thinking processes and methods into fields like science and economy. The speakers are well-known scientists, artists and contrarians from different disciplines, among others, the physician Prof. Dr. Dietrich Grönemeyer, the neurologist Prof. Dr. Gerald Hüther, the physicist Prof. Dr. Metin Tolan and the choreographer Reinhild Hoffmann. The congress is opened by Dr. h.c. Fritz Pleitgen, managing director of RUHR.2010 and the rector of TU Dortmund, Prof. Dr. Ursula Gather.

Technical and organizational progress is the main source of our economic growth. Innovation processes bear a great economic, social and political meaning. How do innovations develop and what is the role of “art” in this process? The [ID]factory of the Faculty of Art and Material Art at TU Dortmund is dedicated to this topic and organizes an interdisciplinary discourse concerning this matter at the DASA Dortmund on November 21st and 22nd.

Someone who speaks about art primarily thinks about the final products like pictures and sculptures or about famous producers, artists like Picasso, Michelangelo or Beuys. Art products are traded as goods, decorate executive floors and foyers of big companies and public buildings. Economy uses art as a decorative element and appears as sponsor, patron and promoter of art and artists.

Artists who establish themselves as “art entrepreneurs” and sale their products with methods of modern marketing, move into the same direction. Both use the same one-way street “economy promotes art” or “economy buys and uses art”.

The [ID]factory is a model project of TU Dortmund, unique throughout Germany, and has been doing research the other way round since 2003. Under the direction of Prof. Ursula Bertram, professor for plastic and interdisciplinary work at the Faculty of Art, the “think tank” dedicates itself to the processes of gaining artistic knowledge which leads to pieces of art. The interdisciplinary team found out that the non-linear processes inherent to art are also elemental components of the development of scientific and economic innovations. The fact, that non-linear competences have so far not been in the focus of the scientific discourse, might be due to the nature of such thinking processes which is to evade scientific examination methods. But all great inventions always include a moment of intuition, an insight exceeding the current state of scientific connections, thus containing elements of artistic thinking. Great inventors and contrarians are successful because, based on profound knowledge, they have learnt “to think away”, to abandon stereotype thinking and to break new ground - that is how successful artists work.

In cooperation with the DASA Dortmund, the Office for Innovation Research Mainz (BfI ) and the Grönemeyer Institute Bochum, the [ID]factory has invited well-known contrarians from all fields of science, economy and art to an interdisciplinary discourse regarding this topic. Speakers and panelists are, among others, Prof. Dr. Dietrich Grönemeyer (physician, Bochum), Reinhild Hoffman (choreographer, Berlin), Prof. Dr. Gerald Hüther (neurobiologist, Göttingen), Prof. Dr. Gerhard Kilger (physicist and philosopher, head of the DASA), Albert Schmitt (German Philharmonic Chamber Orchestra Bremen), Dr.-Ing. Werner Preißing (architect and system analyst, Office for Innovation Research Mainz), Prof. Dr. Metin Tolan (physicist, TU Dortmund), Prof. Timm Ulrichs (artist, Münster/Hannover), Eckard Foltin (innovation manager, Leverkusen) and Prof. Ursula Bertram (artist, [ID]factory, TU Dortmund)

The symposium is part of program of the Cultural Capital RUHR.2010 and aims at scientists, entrepreneurs and students from all disciplines and branches.

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